Our Story...
Welcome to Amalfi Swim, the UK swimwear brand that’s here to shake up the scene with bold prints, high-quality fabrics, and a whole lot of personality! If you’ve ever found yourself uninspired while shopping for UK-based swimwear, you’re not alone – and that’s exactly why we created this brand.
Why We Started
As passionate holiday, we were constantly on the hunt for UK swimwear swimwear that combined style, quality, and personality. Every time we browsed UK-based swimwear brands, we found ourselves stuck between two extremes: overly practical designs with no flair or low-quality options that lacked longevity! Meanwhile, swimwear brands from Australia and Europe were absolutely nailing it - offering fun bikini prints, vibrant prints, and premium materials that lasted beyond just one summer.
That’s when we realised the UK was missing something. A homegrown UK bikini brand that delivers high-quality swimwear without compromising on fun, fit, or fashion. We knew we had to fill that gap, and so Amalfi Swim was born!
What Makes Us Different?
We’re not just another swimwear brand. We’re here to make a splash. Here’s what sets us apart:
- Fun Bikini Prints – Say goodbye to boring or practical swimwear that looks fit for your local leisure centre. We create bold, eye-catching designs that celebrate individuality and confidence. Whether you love tropical florals, retro vibes, or abstract patterns, our collections bring fun to every beach day.
- Quality You Can Count On – Our pieces aren’t just about looks; they’re built to last. We use high-quality materials that feel as good as they look, ensuring your swimwear stays vibrant and supportive swim after swim.
- A UK-Based Brand with a Global Feel – We take inspiration from the best swimwear trends around the world and bring them home.
- Designed for Every Body – We believe that great swimwear should make you feel amazing, no matter your shape or size. Our designs are created with real women in mind, offering supportive fits and flattering cuts.
Our Mission
Our mission is simple: to bring bold, high-quality, and stylish swimwear to the UK audience. No more settling for dull designs or flimsy fabrics. We want you to feel confident, stylish, and ready to turn heads, whether you’re lounging by the pool or diving into the sea.
As a UK bikini brand, we’re proud to create swimwear that embodies fun, freedom, and fashion. We’re here to inject energy into the swimwear scene and give you options that truly excite you.
Join the Swimwear Revolution
At Amalfi Swim, we believe that swimwear should be an extension of your personality. If you’re ready to swap the ordinary for something extraordinary, you’re in the right place. Explore our collection and discover your next favourite bikini today!
Let’s make waves together.